EXEED MAROC – Official Site – RX, ES, ET Models & Test Drive Morocco
PRIVACY POLICY
Preamble
The data controller is MOROCCO AUTOMOTIVE TRADE, a limited liability company under Moroccan law with a capital of 10,000,000 dirhams, whose registered office is located at 219, Rue Mustapha El Maâni, 3rd floor, c/o H&M Invest, Casablanca – Kingdom of Morocco, registered in the Casablanca Trade Register under number 655619 (hereinafter referred to as "MOROCCO AUTOMOTIVE TRADE", "we" or "the Data Controller").
In the context of operating its website dedicated to presenting and promoting the EXEED automotive brand in Morocco, MOROCCO AUTOMOTIVE TRADE collects and processes personal data.
Committed to respecting privacy and protecting personal data, MOROCCO AUTOMOTIVE TRADE has established this privacy policy to inform users about the methods of collection, use, retention and protection of their personal data, in accordance with Law No. 09-08 on the protection of individuals with regard to the processing of personal data and the recommendations of the National Commission for the Control of Personal Data Protection (CNDP).
By using the website and voluntarily providing your personal data, you consent to their processing under the conditions described below.
1. Processing of personal data
Personal data is any information that allows, directly or indirectly, the identification of a natural person.
Providing data marked as mandatory in collection forms is necessary to process your request (information request, contact). Otherwise, MOROCCO AUTOMOTIVE TRADE will not be able to respond.
Some data may also be collected on the basis of the legitimate interest of the Data Controller or in execution of legal obligations.
2. Persons concerned by the collection
Data processing concerns in particular:
Website users;
Visitors requesting information about vehicles;
Prospects wishing to be contacted or receive brochures.
These persons are hereinafter referred to as "you", "your" or "yours".
3. Categories of data collected and purposes
3.1 Voluntarily provided data
Depending on the website's features, MOROCCO AUTOMOTIVE TRADE may collect the following data:
First and last name;
Email address;
Phone number;
City or region;
Vehicle model(s) of interest;
Any information freely communicated via forms.
Main purposes:
Respond to information requests;
Send brochures or commercial documents;
Ensure commercial follow-up of prospects;
Improve customer relationship quality.
3.2 Automatically collected data
When browsing the website, technical data may be collected, including:
IP address;
Browser and device type;
Browsing data and usage statistics.
Main purposes:
Ensure proper functioning and security of the website;
Improve user experience;
Establish internal traffic statistics.
3.3 Cookies and similar technologies
The website uses cookies and similar technologies to facilitate navigation, measure audience and improve website performance.
For more information, users are invited to consult the Cookie Policy accessible on the website.
3.4 Location data
Approximate location information (such as city or region deduced from IP address) may be used to adapt the content offered.
This data does not allow precise real-time geolocation.
4. Other processing purposes
Personal data may also be processed for:
Managing and improving website content;
Conducting internal analyses and statistics
Complying with applicable legal and regulatory obligations.
5. Legal bases for processing
Data processing is based on:
Consent of the data subject;
Legitimate interest of the Data Controller;
Compliance with legal obligations.
6. Data recipients
Personal data is intended exclusively for:
Internal recipients
Authorized services of MOROCCO AUTOMOTIVE TRADE (sales, marketing, customer service).
External recipients
Technical service providers acting on behalf of the Data Controller (hosting, IT maintenance, analytics tools), subject to a contractual confidentiality obligation.
Data may also be communicated to competent administrative or judicial authorities when required by law.
7. Data retention
Personal data collected by MOROCCO AUTOMOTIVE TRADE is retained for a period not exceeding that strictly necessary to achieve the purposes for which it was collected and processed.
This retention period is determined based on the nature of the data concerned, the purposes of processing, applicable legal and regulatory requirements, legal limitation periods, and, where applicable, recommendations from the National Commission for the Control of Personal Data Protection (CNDP).
Upon expiry of these periods, data is either deleted, anonymized, or archived under secure conditions when retention is required for legal, evidentiary or regulatory purposes.
8. Data relating to minors
The website is intended for an adult audience.
MOROCCO AUTOMOTIVE TRADE does not knowingly collect data relating to minors.
9. Rights of data subjects
In accordance with Law No. 09-08, you have the following rights:
Right of access;
Right of rectification;
Right to object for legitimate reasons;
Right to deletion within the limits provided by law.
You can exercise these rights by written request to the address indicated below.
In case of difficulty, you can contact the CNDP.
10. Data security
MOROCCO AUTOMOTIVE TRADE implements appropriate technical and organizational measures to ensure the security, integrity and confidentiality of personal data and prevent any unauthorized access, loss or disclosure.
11. Contact
For any questions regarding this policy or your personal data, you can contact us at the following email address: contact@m-automotiv.com or at the following postal address: 219, Rue Mustapha El Maâni, 3rd floor, c/o H&M Invest, Casablanca – Kingdom of Morocco
12. Policy modification
This policy may be modified at any time.
The applicable version is the one published on the website on the date of consultation.
Use of the Website or provision of information about you after the update of this Policy will constitute your acceptance of the latest version of the Privacy Policy.


